Digital signage brings two main advantages over the traditional type when it comes to updating. Hard costs – production and installation – are essentially zero and creative costs can also be minimized by simply modifying older content. Unfortunately, many companies do not recognize when they need to take this step. Here are a few warning signs that your digital signage content needs to be changed:
For further recommendations on how and when you should revamp your digital signage, please contact us at iGotcha Media. We can be found online at iGotcha Media.com or reached directly at 514.448.4016.
About iGotcha
iGotcha Media is a digital interactive studio specialized in building memorable screen-based customer experiences. Solutions include screens, interactive kiosks, video walls, RFID technology, audience-measurement technology, wayfinding and payment solutions and in-store audio. We help our clients creatively communicate their value propositions. With offices in Montreal and Toronto, iGotcha Media's clients include Birks, Browns Shoes, Cirque du Soleil, Groupe Touchette, Loto-Québec, National Bank of Canada, Nissan Canada, Reebok, Rona, Toronto Congress Centre and VIA Rail Canada.