Summer Reading List 2021

We need to disconnect with tiresome zoom calls, endless scrolling, countless notifications, and most likely a case of “text claw” (finger cramping/aching from constant scrolling and texting). Summer is upon us, and for a lot of us, that means more time to read. Whether it’s sitting on the porch sipping a cold whipped coffee or having a drink with your feet in the sand, it’s time to put down your smartphone and pick up a book! We’ve prepared our summer reading list by asking members of the iGotcha Team and other industry experts to weigh in on what they’re reading.

Happy reading!


The Cold Cold Ground by Adrian McKinty

Recommended by Dave Haynes, Founder, Sixteen: Nine

Book Description (from Amazon): Northern Ireland, spring 1981. Hunger strikes, riots, power cuts, a homophobic serial killer with a penchant for opera, and a young woman’s suicide that may yet turn out to be murder: on the surface, the events are unconnected, but then things—and people—aren’t always what they seem. Detective Sergeant Duffy is the man tasked with trying to get to the bottom of it all.

Why Dave Recommends: “McKinty’s a great writer and his lead character is funny and deeply flawed.”


Extreme Ownership: How U.S. Navy SEALs Lead and Win by Jocko Willink & Leif Babin

Recommended by Greg Aldestein, President, iGotcha Media 

Book Description (from Amazon): From Jocko Wilnick, the New York Times best selling author of Discipline Equals Freedom and Leadership Strategy and Tactics, an updated edition of the blockbuster bestselling leadership book that took America and the world by storm, two U.S. Navy SEAL officers who led the most highly decorated special forces unit of the Iraq War demonstrate how to apply powerful leadership principles from the battlefield to business and life.

Why Greg Recommends: “I love reading books about business and recently had the chance to read this book by a couple of Navy Seals. The concept of Extreme Ownership is something everyone should understand and appreciate.”


A Woman’s Guide to Claiming Safe: Stand Tall. Raise Your Voice. Be Heard. by Eliza Van Cort

Recommended by Jeff Day, CEO, Idea Cloud 

Book Description (from Amazon): For too long, women have been told to confine themselves–physically, socially, and emotionally. Eliza VanCort says now is the time for women to stand tall, raise their voices, and claim their space. Women fight the pressure to make themselves small in private, professional, and public spaces. Eliza VanCort, a teacher, consultant, and speaker, provides the necessary tools for women to rewrite the rules and create the stories of their choosing safely and without apology.

Why Jeff Recommends: “I was introduced to her book from a good friend, and business partner, Alma Derricks who did an incredible forward. I LOVE IT! A mandatory read for men and women. Especially men…who need to better understand the mechanics and dynamics of women claiming space and how to both do and be better!”


What Got You Here Won’t Get You There by Marshall Goldsmith

Recommended by Kim Zakaib, VP Operations, iGotcha Media

Book Description (from Amazon): Whether you are near the top of the ladder or still have a ways to climb, this book serves as an essential guide to help you eliminate your dysfunctions and move to where you want to go. Marshall Goldsmith is an expert at helping global leaders overcome their sometimes unconscious annoying habits and attain a higher level of success. His one-on-one coaching comes with a six-figure price tag. But, in this book, you get Marshall’s great advice without the hefty fee!

Kim’s Favourite Quote: “Successful people become great leaders when they learn to shift the focus from themselves to others.”


The Experience Economy by Joseph Pine III and James H. Gilmore

Recommended by Marcos Terenzio, VP Creative & Strategy, iGotcha Media

Book Description (from Amazon): In 1999, Joseph Pine and James Gilmore offered this idea to readers as a new way to think about connecting with customers and securing their loyalty. As a result, their book The Experience Economy is now a classic, embraced by readers and companies worldwide and read in more than a dozen languages. And though the world has changed in many ways since then, the way to a customer’s heart has not. In fact, the idea of staging experiences to leave a memorable—and lucrative—impression is now more relevant than ever. With an ongoing torrent of brands attacking consumers from all sides, how do you make yours stand out?

Marcos’ Favourite Quote: “Work is theatre and every business is a stage.”


World Travel: An Irreverent Guide  by Anthony Bourdain and Laurie Woolever

Recommended by Michael Jenkins, VP Business Development, iGotcha Media

Book Description (from Amazon): A guide to some of the world’s most fascinating places, as seen and experienced by writer, television host, and relentlessly curious traveler Anthony Bourdain. Anthony Bourdain saw more of the world than nearly anyone. His travels took him from the hidden pockets of his hometown of New York to a tribal longhouse in Borneo, from cosmopolitan Buenos Aires, Paris, and Shanghai to Tanzania’s utter beauty and the stunning desert solitude of Oman’s Empty Quarter—and many places beyond.

Michael’s Favourite Quote: “Once you allow your senses to guide you, you may begin to find pleasure in many things you would ordinarily overlook.


What’s on your summer reading list?